Friday, March 12, 2010 at 10:21AM We just found out about the Holy Fire review by Steve Ouimette coming out in the April Premier Guitar Magazine.
Check out the online version of this review with sound clips.
http://www.premierguitar.com/Magazine/Issue/2010/Apr/Creation_Audio_Labs_Holy_Fire_Pedal_Review.aspx
Thanks Steve and the guys at Premier Guitar!
Friday, December 11, 2009 at 4:45PM Creation Audio Labs Interview with Paul Rogers: Founder of Tour Savant
Brandon Arora - Artist/Public Relations Creation Audio Labs
Recently, I had the pleasure of running across a very cool website called TourSavant.com. Some of you guys know how difficult it can be to try to get together a successful and efficient set of gigs. Well this site makes your job much, much easier. I only wish this service was around back when I was trying to set up all the little tours for my band.
I’ve been telling my friends about this and everyone has said the same thing: “What a brilliant idea!” So the natural next step was for me to share with all of you. I called up Paul Rogers and did a little phone interview and learned about him and how he came up with the idea.
CAL: What inspired you to come up the idea of Tour Savant?
Paul: I produced and was helping manage a band called Cactus's which started Touring the east Coast and into Canada in the summer of 2008. I was able to help them go from the garage to a label showcase at the world famous El Mocombo Theatre in Toronto (played by U2, The Police, The Rolling Stones, Elvis Costello among many others). They ended up on MuchMusic and doing very well in Canada and I realized that there are so many talented bands who could achieve more if they just had a little help in planning tours and saving money on the road. Thus the idea of TourSavant was born.
CAL: What makes it different than some of the other band management websites?
Paul: Well, we are really a virtual road manager which I don't think exists in this format. Having said that, I think there are 3 really big differences between us and the many great band help sites out there. 1) We have this amazing auto tour router which takes all the grunt work of finding a good route to go out and clubs to play, 2) we have a loadable TourSavant MasterCard with discounts at gas stations and hotels. In fact using this card can help pay for your membership in TourSavant if you tour regularly, Plus it’s a great way to track your spending since it is a regular MasterCard and can be used anywhere for purchases. The third big difference is that we actually want to hear from bands while on the road and we make an experienced tour road manager available to bands 24/7 by phone, text or email.
CAL: Can you briefly tell me how the Tour Router works?
Paul: Yes but I would have to kill you! Just kidding. The best way to explain it is to see it work at our site at www.toursavant.com under TOUR ROUTER button. But if I had to tell you about it, I would say that it takes in all the information you want to give it, like, where to start, where to end, what cities would you like to play, how far do you want to drive each day and how long do you want to go out. It already knows your genre and which venues are best (based on ratings) and then does the thinking about how to route you a good tour. EVEN MORE it gives you up to 5 venues which you can review in each city and simply click on the venue name to contact them by email right there. It also tracks your itinerary with directions and maps and you can easily go back and keep updating your confirmed gigs until the tour is ready. Then you can print or email the itinerary and directions.
CAL: What is the TS Pro?
Paul: This is the 24/7 live road management support you can buy for 30 days at a time. It comes with 90 days of site access in case you aren't already a member of TourSavant to help you use the router to plan your Tour. You then tell us when you want your 30 days of support to start and you can start calling us up for help. We also are making available some industry experts to answer questions. People like experienced band managers, lawyers and label people.
CAL: Can you explain how the micro sponsorships work? (I know this is a coming soon feature, but it looked cool)
Paul: It will be when we get it in place. I hate to say too much, but think of it this way: If you are playing in Cleveland on a certain date and are willing to hand out coupons for free slice of pizza during the show, or show up at the pizza place after the gig. Joes Pizza will "micro" sponsor you with cash, food or other goods for helping them. That's the concept and I think it is a very exciting future with ability to do coupons on cell phones and such which we are looking into as well.
CAL: Are there any other things you want to highlight for the interview?
Paul: A few things I have to mention. You can get a free account with limited access to our 20,000-venue database and tour router (no MasterCard sorry) BUT you can sign up for our GIGTONIGHT! feature. This is where we text bands in a 4-hour radius of a venue that has an opening in the next 24 to 48 hours they need to fill. That way bands that want to drive to a closer gig can get those text alerts free from TourSavant.
We are also really excited about our summer 2010 TourSavant tour. We will be having the venues and other bands vote for the 4 or 5 bands we should take on a multi city tour with a real tour bus, hotels, the works. We hope to film it for airing on a music channel later next year. And of course we hope to do this like 4 times a year once we get going. It's going to be incredibly fun and awesome.
We have gotten some great feedback from huge industry vets like Derek Sivers founder of CD Baby and Kevin Kookogey manager of Teleprompt/Warner Bros. MUTEMATH and are looking to do more with them hopefully later on.
Lastly, I am a music addict and I am here to talk to anyone about their music or career any time. My personal email is Paul@toursavant.com. If you are in Nashville give me a shout and maybe we can have a coffee! Thanks so much for taking the time to get a hold of me today.
~ Brandon Arora
Creation Audio Labs
Friday, September 18, 2009 at 4:55PM Check out this new review of the Holy Fire overdrive / distortion pedal - by a player like you!
http://tinyurl.com/Holy-Fire-review-UG
Don't forget to check out the Limited Edition Stainless Steel Holy Fire pedals now available at shop.creationaudiolabs.com - a perfect match for your MK.4.23 Boost pedal!
Friday, September 11, 2009 at 5:03PM We recently finished up the first Nashville Amp Expo - Everyone had a blast and we're already looking at next year's show.
If you missed the show, you can get your hands on Nashville Amp Expo t-shirt here: http://tinyurl.com/NAE-tshirts-2009
We also have a new batch of our popular "Blow it out your amp" tshirts available: http://tinyurl.com/BIOYA-tshirts
Now for the big announcement... 
We just released Limited Edition Holy Fire pedals! This
is a limited run of 30 polished stainless steel pedals with the same finish
as the MK.4.23 Boost pedal. They look great side by side on your pedal
board... Each pedal comes with a personalized certificate and bragging rights. http://tinyurl.com/HolyFire-LE
Monday, July 27, 2009 at 4:10PM 
FOR IMMEDIATE RELEASE:
CREATION AUDIO LABS, INC., ANNOUNCES THE FIRST ANNUAL
NASHVILLE AMP EXPO
AUGUST 22-23, 2009
HYATT PLACE, BRENTWOOD, TENN.
NASHVILLE, Tenn. – (July 1, 2009) Creation Audio Labs, Inc., makers of the world renowned MK.4.23 boost and Holy Fire distortion pedals, are proud to announce the first annual Nashville Amp Expo, set to take place on August 22-23, 2009, at the Hyatt Place hotel in Brentwood, Tennessee – just eight (8) miles south of downtown Nashville.
The first annual Nashville Amp Expo will offer musicians of all levels, as well as engineers, producers, and, of course, weekend hackers, the chance to try out some of the finest amps and gear on today’s market at “real world” volume levels. The entire Hyatt Place hotel has been reserved for both days, August 22-23, to allow players a rare opportunity to test out high-end, boutique guitar and bass gear without having to worry about being told to “TURN IT DOWN.”
On the contrary, players will be able to bring their own instruments, plug into some of the best gear in the world today, then “TURN IT UP,” try it out, and take it home or place an order if it suits their taste.
Only two other amp shows in the United States offer players this rare opportunity, and neither one is anywhere near Nashville – known around the world as Music City USA, and home to some of the finest musicians and recording studios on the planet.
“Nashville is a natural location to hold this type of show,” says Gary “Sarge” Gistinger, President of Creation Audio Labs. “With so much of today’s music being recorded and produced right here in Nashville, it makes perfect sense to have a show devoted to letting the recording professionals and musicians that work here – and the general public – try out guitar and bass gear at ‘real world’ volumes and settings. This event will undoubtedly prove to be a great exposition for both gear manufacturers and end users.”
Among the exhibitors already signed up to show off their products are: Marshall, Vox, Digitech (look for the DIGITRUCK – a 53’ touring showroom with its own live performance and demo stage), Korg, Pro Stage Gear/Pedaltrain, Industrial Amps, Sommatone Amps, Goodsell Amps, Ark Amps, Reason Amps, Jensen, Peavey, Blues City Music, Delgado Guitars, Big Orange Guitar, Paul Cochrane Audio, Wallace Amplification, Guitar Mill, HipKitty. Lion’s Den Custom Cabinets, Quidley Amps, Kingdom Amps, Bluesman Vintage, Retro King Amplification, Reinhardt Amplification, Tungsten Amplification, Metropoulos Amplification, Little Walter Tube Amps, VVT, Daab Amps, Tone Factor, RG Custom Basses, Rick Derringer, Dynamic Amps, Jimmy Velvet, Warehouse Guitar Speakers, Vango Digital, Inc., Landry Amps, Reeves Amplification, XITS Sound, Wizard, Stage Craft Gear, Vintage Instrument Services, Bluetron, Mather Amp Cabinet, Technical Audio Services, Channing Amplifiers, The Low End, PedalGear.net and Gopher Entertainment Group.
More exhibitors are being added everyday, so check the Web site (www.nashvilleampexpo.com) regularly to see if your favorite company has signed up. And if you don’t see them, “give ‘em a call and let ‘em know you’re going to the Nashville Amp Expo and you’d like to see them there,” says Gistinger.
In addition to the incredible lineup of exhibitors, attendees to the first annual Nashville Amp Expo will also be able to take advantage of a series of seminars featuring some of the industry’s top minds, including:
A special Q&A Session with world renowned engineer/producer Michael Wagener (Dokken, Motley Crue, Metallica, Janet Jackson, Queen, Ozzy Osbourne);
“Exploring Composite Signal” by Bryan Lionman, noted Nashville musician;
A seminar appropriately titled “100 Watt History Lesson and Comparison” hosted by Tommy Hatcher and Barry Weber; and
A “Master Luthier Class” conducted by Manuel Delgado of Delgado Guitars.
There will also be a Gear Giveaway Drawing on both days (Saturday and Sunday) at 6 p.m. Winners will take home some of the finest gear in the world, but must be present to win the prizes. Check the Web site (www.nashvilleampexpo.com) for more details.
Admission to the event is just $10 for a two-day pass, or $7 for a single-day pass. For more information, call (615) 884-7520, or send an email to showinfo@nashvilleampexpo.com.
About Creation Audio Labs, Inc.
Creation Audio Labs was founded in 2003 as a full service pro-audio repair center, specializing in large frame console refurbishment, and the modification and restoration of high-end professional audio equipment. Creation Audio Labs also specializes in the development of guitar effects and related gear for discerning players who can “hear the difference.”
Creation Audio Labs’ team of audio engineering professionals are considered some of the finest in their fields. Each one brings a distinct approach to pro audio and design that allows Creation Audio Labs to achieve superior technical specifications in all of its products. In essence, Creation Audio Labs is directly responsible for bringing the world of pro audio sound quality and signal preservation to the guitar and bass gear marketplace, consistently setting new standards for audio transparency, clarity, and tone preservation.
CONTACT:
Danny Zacharias Gary “Sarge” Gistinger
Creation Audio Labs, Inc. Creation Audio Labs, Inc.
(615) 884-7520 (615) 884-7520
danny@creationaudiolabs.com sarge@creationaudiolabs.com
Monday, July 13, 2009 at 9:50AM SUMMER NAMM THIS WEEK IN NASHVILLE! Come see us at Booth #1524
For our NAMM party this year we've partnered with The Worlds Largest Pedalboard for an event to benefit the National Kidney Foundation on Thurssday, July 16, 7pm at the Rutledge. Doors open at 6pm. There will be great music and a silent auction of some great gear for a great cause. Admission is $7 or $5 with a NAMM badge. See you there!
Wednesday, July 1, 2009 at 10:17AM You can now find us on Facebook: www.facebook.com/creationaudiolabs
Become a fan, upload photos of your pedalboard and rig and discuss how you get your tone! It's a great place to ask us questions about your favorite Creation Audio Labs gear and how to tweak your rig to get the best tone possible.
Also, Creation Audio Labs is sponsoring:
The very first Nashville Amp Expo!
Creation Audio Labs
Pro Stage Gear / Pedaltrain
Industrial Amps
Sommatone Amps
Goodsell Amps
Ark Amps
Reason Amps
Jensen
Blues City Music
Delgado Guitars
Big Orange Guitar
Paul Cochrane
Wallace Amplification
Guitar Mill
HipKitty
Lions Den Custom Cabinets
Quidley Amps
Kingdom Amps
RS Custom Guitars
Bluesman Vintage
Retro King Amplification
Reinhardt Amplification
Tungsten Amplification
Metropoulos Amplification
Little Walter Tube Amps
Peavey
VVT
Daab Amps
Tone Factor
RG Custom Basses
Rick Derringer
Dynamic Amps
Jimmy Velvet
Warehouse Guitar Speakers
For more details visit the show website: www.NashvilleAmpExpo.com
Also on Facebook: www.facebook.com/nashvilleampexpo
Twitter updates: www.twitter.com/nashampexpo
Wednesday, April 15, 2009 at 2:54PM Creation Audio Labs will be at the Dallas Guitar Show April 17-19, 2009.
Stop by the booth and say hello!
Try out the tone tools we make for guitar and bass:
The MK.4.23 - The cleanest boost ever.
The Holy Fire - Overdrive and distortion that responds like a tube without changing your tone.
The Redeemer - Cable tone roll off is now extinct!
The MW1 Studio Tool - Instrument level to pro level and back - at the same time. The most pristine D.I.on the planet.
Get your hands on one of our "Blow it out your amp!" shirts before they sell out again...
Thursday, March 5, 2009 at 12:46PM Come see us at the Nashville Guitar Show this weekend!
Stop by the booth, check out great tone tools for guitar and bass and introduce yourself.
4
Amigos Nashville Guitar Show, March 7-8, 2009
The Factory at Franklin
at 230 Franklin Road will be the site for this show.
which is co-sponsored by Vintage
Guitar Magazine
Saturday, March 7th - 10am to 5pm
Sunday, March 8th - 10am to 5pm
Adult Admission - $15.00
Thursday, February 26, 2009 at 6:37PM Creation Audio Labs will have a booth at the Spartanburg Guitar Show this weekend in South Carolina.
Stop by, check out some great gear and say hello.
Here is a link to the website for show details:
Friday, February 6, 2009 at 12:09PM Check out this audio clip of the Redeemer Circuit in a pedal steel guitar.
Thanks to Dan Schafer for recording his experience with the Redeemer circuit!
Dan Schafer has performed with Shania Twain, George Jones, Barbara Mandrell, Lorrie Morgan, Grand Ole Opry, T.Graham Brown... Learn more about Dan at www.danschafer.com
Creation Audio Labs - Blow it out your amp!
Thursday, January 29, 2009 at 2:02PM We'll have a booth at the Orlando guitar show this weekend. Stop by,
introduce yourself and check out the MK.4.23 Boost pedal, the Holy Fire
Overdrive / Distortion pedal, the MW1 Studio Tool and the Redeemer
Circuit.
Info from their website:
Orlando International Guitar & Music Expo
www.guitarexpo.net
SATURDAY AND SUNDAY
Jan 31 & Feb 1
Admission Only $10 per day
Thousands of Guitars / Hundreds of Dealers!
New, Used and Vintage Instruments to Buy Sell or Trade.
Japanese, European and United States Buyers
Top Dollar Paid for Instruments
• GUITARS
• STRINGED INSTRUMENTS
• PA & RECORDING GEAR
• AMPS
• VINTAGE GUITARS
• USED GUITARS
• NEW GUITARS
Osceola Heritage Park
1875 Silver Spur Lane
Kissimmee, Florida 34744
ohpark.com
Heritage Park information: (321) 697-3333
Florida’s Turnpike exit 242/244 west on Hwy 192
Monday, January 26, 2009 at 11:24AM Premier Guitar featured the Redeemer circuit in the extras of their February issue about "The Return of the Hot Rod Guitar"...
Check out the "10 Easy Hot Rod Tweaks" you can make for not a lot of cash, and with minimal permanent effect on your guitar.
The Redeemer is the third item down...
Thursday, January 22, 2009 at 4:33PM
Creation Audio Labs just returned from NAMM 2009.
We had a great time showing the Holy Fire Overdrive / Distortion pedal, MK.4.23 Boost pedal, MW1 Studio Tool and Redeemer circuit to the world.
Here are some photos from NAMM:
Danny with Earl Slick. Earl loves the Holy Fire and MK.4.23 pedals. Check him out online and keep an eye out for his new project.
Bryan, Sarge and the Guys from Egnater Amps. Bruce makes some great amps. See for yourself at www.egnater.com
Steve Ouimette and Danny Zacharias of Creation Audio Labs.
Steve is an award-winning artist/composer/producer and a 17-year veteran of
the video game industry. His recent work can be heard on the wildly
successful Guitar Hero III and GH Aerosmith games on XBOX 360, PS3 and Nintendo Wii.
Steve uses the MW1 Studio Tool daily. Learn more about the man behind much of the music of your favorite guitar video games...
We met Fabian Ruiz at our very first NAMM show four years ago. He's the guitarist for Mona for Now and he uses the MK.4.23, the Redeemer and the Holy Fire Overdrive / Distortion pedal. They have a new album coming out soon. Check them out on myspace.
Richard Goodsell of Goodsell Amplifiers and Gary "Sarge" Gistinger (President of Creation Audio Labs). That good looking amp between them earned a spot in our booth as our demo amp for a reason - it rocks!
2008 International Fingerstyle Champion Tim
Thompson and Sarge. Tim has been a fan of our gear for years now and if
you haven't heard him play, you're missing out. Check out his website and search for him on YouTube.
James Hogan has been performing, recording, and teaching music professionally
for nearly 20 years. He's played with artists like Chaka Khan and Enrique Iglesias. Check him out on myspace and at www.JamesHogan.net
Friday, January 9, 2009 at 12:53PM This is a really detailed video in HD - There is a shorter version and the full video below.
Holy Fire Overdrive / Distortion Pedal Review from Anthony Stauffer on Vimeo.
Holy Fire Overdrive/Distortion Review - Long from Anthony Stauffer on Vimeo.
Be sure to check out www.oldtonezone.com for more great gear tips and reviews and also
www.steviesnacks.com for Anthony's popular Blues Guitar lessons.
Friday, January 9, 2009 at 12:43PM It's that time of year again... We're headed to the 2009 NAMM show in Anaheim!
We'll in Hall E Booth 1677
Stop by, introduce yourself and check out gear for players who can hear the difference. You might even end up in a video on our website...
Creation Audio Labs - Blow it out your amp!
Friday, January 9, 2009 at 12:27PM 
We're getting ready for Winter NAMM - more details to follow shortly...
Happy New Year from Creation Audio Labs!
Friday, November 7, 2008 at 11:40AM To make a long story short, we are going to direct sales only, no more dealers, selling to the public basically at dealer cost.
We know that the economy is impacting everyone - players, dealers, manufacturers - and we wanted to get the cost much lower for the end user. The dealer mark up was the "fat" we could cut out to get the lowest price point for the customer and not lose our hide. We appreciate the small network of dealers that has worked with us over the past few years and have worked out a fair deal with each of them.
With the economy slowing down we've seen our sales grind to a halt over the past few months. We want more musicians to have access to the gear we make and we need sales to pick up. The only consistent complaint we've had on any of our products is that the price was too high for the average user to bite off on, no matter how high the quality was or how great the product is. We had to build in a mark up for dealers to profit from selling our product line, but this put our street pricing higher than many people could stand. This change puts all of our products within easier reach for more players. It's a win-win situation.
All of our products are hand built by real people in the USA. Creation Audio Labs gear is as American Boutique as it gets. We intend to keep it that way and hold that flag high even when many other manufacturers are moving offshore for cheaper labor.
So to sum things up: Same great gear - New low price.
$49 Redeemer Circuit - Unleash your tone, preserve your tone and take your tone further.
$149 MK.4.23 Boost Pedal (9v or 48v Pro Series) - The most transparent boost pedal on the planet. +24 or +30 dB boost.
$195 Holy Fire Overdrive/Distortion Pedal - Overdrive & distortion that responds like a tube and leaves your tone intact.
$795 MW1 Studio Tool - The ultimate D.I. & re-amplification device designed with mega producer Michael Wagener.
Visit our website and order yours today: www.creationaudiolabs.com
Creation Audio Labs
Blow it out your amp!
Thursday, October 2, 2008 at 3:34PM The MW1 Studio Tool is in the magazines again - several times:
EQ Magazine - June 2008 - Product review
Electronic Musician - October 2008 - "Better Tone Through Reamping" article (page 32)
Pro Sound Review
Copyright © 2003-2009, Creation Audio Labs, Inc. All rights reserved.
Call us at 615-884-7520 or email us if you have any questions: generalinfo@creationaudiolabs.com
